URBAN Photo Awards is thrilled to renew its partnership with FOWA, a benchmark in the world of photography for decades, always committed to supporting professional and amateur photographers with top-quality equipment and a genuine passion for the image.

Italy’s leading distributor for professional and amateur photography, FOWA is a partner of iconic brands such as Ricoh, Pentax, Hasselblad, Peak Design and many more. This year too, FOWA will provide the winners with some of the most sought-after cameras around.

RICOH GR IIIx

A historic Japanese brand renowned for its high-end compact cameras, Ricoh has turned the GR series into an icon of street photography worldwide.

The Photographer of the Year, the overall winner of URBAN 2026, will take home a Ricoh GR IIIx: with a 24-megapixel APS-C sensor and a 40mm f/2.8 lens, built for those who photograph the street, travel, and everyday life with a precise and tireless eye. Light, silent, always at hand: the right camera for those who never want to miss a moment.

Find out more: fowa.it/news/ricoh-gr3x-newcamera

Prize value: € 1,099.99

PENTAX 17

A historic name in film photography, Pentax has made a triumphant comeback with the PENTAX Film Camera Project, bringing analogue cameras back to market for both seasoned enthusiasts and new generations.

The winners of the Projects & Portfolio, Book Award, URBAN PRESS Award and URBAN Photo Arena categories will each receive a Pentax 17: a half-frame film compact developed by RICOH IMAGING in the spirit of the PENTAX Film Camera Project. With a fixed 25mm F3.5 lens, manual film advance lever and magnesium alloy body, the Pentax 17 is an invitation to slow down, to choose each shot with care, to rediscover the pleasure and emotion of film photography.

Find out more: fowa.it/news/pentax-17

Prize value: € 549.99

Ready to join URBAN Photo Awards 2026? Submit your photos now and take part in the contest.

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